Boat Sales by eAuction

Essex Boatyards schedules eAuction

By IBI Magazine

Essex Boatyards, a UK-based boat sales and repairs firm, has chosen Wax Digital to help the company market a range of yachts in an online auction.

The industry-first event, which is scheduled for May 1, allows interested parties to register up to six weeks in advance and then bid on the day via a standard web browser.

"We see eAuctions as a means to demonstrate our continued commitment in offering outstanding value and innovation in our industry," says Essex director Nick Barke.

"We chose to work with Wax Digital because they offer both market-leading technology and a team of expert consultants on hand to help us extract the best from that technology," he adds. "They have supported us in developing the auction, providing advice and best-practice expertise."

Users will also be able to purchase Marine Surveys on each of the craft before the event. Essex Boatyards has purchased the surveys in advance and is offering copies to registered bidders at an exclusive rate of just £40 VAT.

Essex Boatyards is a family-owned business with more than 30 years' experience in boat sales and repairs. The company is a main dealer for Fairline and a UK distributor of Arvor, Glastron and Four Winns motorboats.


(23 March 2009)